ALUMNI AWARDS OF EXCELLENCE 2021

GOLD 2021 CASE Circle of Excellence Awards, ALUMNI RELATIONS MATERIALS, CapU Alumni Awards: Late Night Talk Show

The Alumni Awards are an annual event that celebrate the achievements of a few select alumni. In 2021, this event shifted to a digital celebration (hello, pandemic). With the shift, the Alumni department needed a fresh new look to promote the event while also encouraging virtual viewership.

The concept was a bit cheeky and played up on the uncertainty of the times: “stay tuned”. To tie this theme together, I created a concept that was a throwback to glitchy old tv monitors. These vibrant, bold graphics were displayed as social media graphics, digital ads, and even print ads in local newspapers.