Purdys Chocolatier Packaging/Product Launch

At Purdys Chocolatier, they are constantly launching new products and finding new and innovative flavours to test out in edible form. As the graphic designer, I created supporting materials to promote and highlight these new items.

This included:

  • Product packaging, ensuring the design was branded and all the legal information (ingredients, etc) were correct

  • In-store signage used to promote these new chocolates

  • Digital graphics for the website, social media, and seasonal advertisements